arstechnica.com - 11/26/2008
industry.bnet.com - 11/21/2008
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industry.bnet.com —
Just how much Apple spends on advertising has
been a fun guessing game among bloggers and analysts...
recently, particularly given Appleâs successful âIâm a Mac, Iâm a PCâ campaign. Not only have the spots starring John Hodgman as the hapless ...
(more)
Apple’s Advertising Budget: Revealed! | ...
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New MacBook Campaign "World's Greenest Family of Notebooks"
9 to 5 Mac - Apple Intelligence —
Apple today debuted a new ad campaign touting the new MacBooks' environmental friendlieness. Even though Apple has been making great strides in its eco-friendlieness, Greenpeace is still complaining that Apple could be doing better and that other electronics companies have a better record on the environment than Apple.
From Apple:
Click to see the full sized video
The new MacBook family embodies Apple’s continuing environmental commitment. Each new MacBook is designed with the ...
New Apple Commercial Shows Intentions With Going Green
MacBlogz - One Stop Apple News —
Continuing with their efforts to produce environmentally friendly products, Apple has unveiled a new webpage dedicated to showing off their new notebook’s green innovation. Additionally, a new commercial showcasing the “Greenest family of notebooks” aired tonight.
The new webpage is titled “The new Macbooks. The world’s greenest family of notebooks.” It compliments other efforts by Apple to show off their environmentally friendly approaches towards design.
When we ...
New Apple Ad: Meh
Mac Soda —
Apple tonight released an advertisement in which they tout how environmental friendly the new MacBooks are. While I guess the ad is all fine and dandy and it will appeal to the environment nuts, I feel that they could have created a better commercial for the new MacBooks. Consider the MacBook Air’s “New ...
New Apple Notebook Ad Goes Green
Mac|Life all RSS Feed —
Apple released a new Ad this evening touting the green aspects of its new MacBooks. The ad showcases Apple's environmental friendliness with the "World's Greenest Family of Notebooks." Check out the new ad below.
Dell Smacks Down Apple’s Green Claims [Earth2Tech]
GigaOM Network —
Greening product lines and reducing carbon footprints is clearly a point of pride for tech companies — so much so that it’s got Dell’s competitive juices flowing. In the wake of Apple’s claims that its latest Macbook is the world’s greenest notebook, Dell decided to do an Apple smackdown on its blog this ...
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Apple doesn't play in 37% of the notebook market
jkontherun.com 10/19/2008 —
The new Mac notebooks may have landed , but exactly where did they land from a price perspective? I had hoped my logical argument for a small and relatively lower-powered $800 Apple notebook would have surfaced but it looks too early for that. I ...
What the MacBook means to Apple
apple20.blogs.fortune.cnn.com 10/13/2008 —
Steve Jobs likes to talk about Apple’s business model as a stool that rests on three legs: the Mac, the iPod and the iPhone. But the iPhone leg is still pretty short, thanks in part to deferred revenues. And while the iPod’s sales ...
Apple to talk about its notebook computers
latimesblogs.latimes.com 10/9/2008 — Apple Inc. has invited the press and industry analysts to an event at its Cupertino headquarters on Oct. 14 to talk about notebook computers.
Apple's MacBook line of laptops are long overdue to be refreshed, analysts have said. The question is ...
Apple iPod Touch, New MacBook Selling Like Crazy (AAPL)
alleyinsider.com 12/12/2008 — Daring Fireball blogger John Gruber is one of the best-sourced Apple (AAPL) writers on the planet. So when he declares something, we listen. And he seems to be carrying good news for Apple, whose rivals in the PC industry aren't having the best year ...
Analysts: New MacBook Prices Too High to Compete
blog.wired.com 10/15/2008 — Despite a raft load of nifty new features, Apple's new Mac notebooks will have a hard time moving off store shelves during the economic crisis, industry analysts say.
"There
will be a lot of people looking at a lot of stuff at the Apple ...
Apple's New Notebooks: What We Should Expect
blog.wired.com 10/13/2008 —
Photo: Umpa/Flickr
Tomorrow sees the unveiling of Apple’s new notebooks. What can we expect?
The official invitation , sent out just last Thursday, doesn’t offer much. We get the slogan, “The spotlight turns to notebooks” and a picture of a ...
★ Apple ‘Netbooks’, Eh?
daringfireball.net 12/17/2008 — So Computerworld has this story today regarding “analyst” Ezra Gottheil’s prediction that Apple is going to announce a $599 “netbook” at Macworld Expo next month:
“I don’t have any inside ...
The Apple Armada - Still worthy of the Jolly Roger? —
The Register 11/24/2008
Steve gets his F Mac Report Card, Part Two In August 1983, Steve Capps of Apple's original Macintosh Division famously hoisted a pirate flag over his team's Cupertino building to embody Steve Jobs's dictum that "It's better to be a pirate than ...
Apple Computers on Sale on Best Buy —
I4U News 11/24/2008
Best Buy has many of the Apple computer line-up on sale this week in a 4 day sale, offering discounts of $50 to $150.
The sale includes also the new unibody MacBooks and MacBook Pro.
The deals are available on the Best Buy site and in stores ...
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