Google Axes Yahoo Deal
InformationWeek - All Stories And Blogs —
... have been in the long-term interests of Google or our users, so we have decided to end the agreement. We're of course disappointed that this deal won't be moving ahead. But we're not going to let the prospect of a lengthy legal battle distract us from our core mission. That would be like trying to drive down the road of innovation with the parking brake on. Google's continued success depends on staying focused on what we do best: creating useful products for our users and partners. Yahoo has a few words , as well: Yahoo! Inc. ... today announced that Google has terminated the ...
Google withdraws from Yahoo ad partnership. Will Microsoft rebid?
All about Microsoft —
... Google announced on November 5 that it has decided to back out of its proposed ad partnership with Yahoo rather than defend it in court. Yahoo acknowledged the end of the deal in a press release: Yahoo “today announced that Google has terminated the advertising services agreement the companies announced in June . Yahoo! continues to believe in the benefits of the agreement and is disappointed that Google has elected to withdraw from the agreement rather than defend it in court. Google notified Yahoo! of its refusal to move forward with implementation of the agreement following ...
Update: Google Kills Yahoo! Ad Deal
AppScout —
... UPDATE: Yahoo said in a statement that it was "disappointed" Google decided to kill the deal. More after the jump. ...
Yahoo: Google Should Have Defended Deal In Court
BARRONS.com: Tech Trader Daily —
Yahoo (YHOO), in confirming the collapse of its deal to outsource some advertising to Google (GOOG), said it “continues to believe in the benefits of the agreement and is disappointed that Google has elected to withdraw from the agreement rather than defend it in court.”
Really, Jerry, (as Seth and Amy might say)? Google was supposed to put its reputation and cash at risk in court to save this particular deal? The Justice Department’s concerns are focused ...
Google Closes Door On Yahoo Ad Deal
WebProNews Feed —
... . Yahoo! said it was willing to defend the deal in court. "Yahoo! continues to believe in the benefits of the agreement and is disappointed that Google has elected to withdraw from the agreement rather than defend it in court. Google notified Yahoo! of its refusal to move forward with implementation of the agreement following indication from the Department of Justice that it would seek to block it, despite Yahoo!'s proposed revisions to address the DOJ's concerns."Google said it too is disappointed the deal will not be moving forward but that it will continue to focus on its ...
Google Walks Away from Yahoo Advertising Deal
ReadWriteWeb —
... that it has decided to walk away from the deal. Google was clearly not interested in a protracted legal battle that would potentially alienate its partners. In its own press release, Yahoo points out that the deal was only 'incremental' to its product roadmap, though Yahoo did not discuss the potential financial fallout from this announcement. ...
Sue Decker's Memo to the Yahoo Troops
Bits —
... penned by David Drummond, its chief legal officer. Meanwhile, Yahoo said it was disappointed with Google’s decision not fight and said it was well positioned to succeed in search and advertising. In a memo to the troops that seeks to put the best face on the unraveling of the deal, President Sue Decker expanded on that idea.The deal with Google, she said, was just one of many efforts to speed up its turnaround strategy. If it sounds familiar, it is because it is roughly the same argument that Microsoft chief executive Steve Ballmer made when his proposed deal to acquire ...
Google Drops Yahoo Ad Deal
InformationWeek - All Stories And Blogs —
... financial setbacks and plummeting stock prices. On Wednesday, Yahoo looked to assure investors that the company would continue without Google. "While the implementation of the services agreement with Google would have enabled Yahoo to accelerate its investments in its top business priorities through an infusion of additional operating cash flow, this deal was incremental to Yahoo's product roadmap and does not change Yahoo's commitment to innovation and growth in search," the company said in a statement. The deal was set to begin in October, but Google and Yahoo delayed ...
A new opening for Microsoft to buy Yahoo?
The Microsoft Blog —
So the Yahoo-Google ad deal has collapsed -- and speculation is that this now provides an opening for Microsoft to clinch a new deal of some sort with a desperate Yahoo. Indeed, Yahoo's stock is up about 5 percent today, even though the company could have pulled in up to $800 million in additional revenue a year from its ad agreement with Google, under which Google would have sold some ads that would have appeared among Yahoo's search results. In a statement today, Yahoo brushes off the importance of the Google deal -- and says it will be fine on its own: While the ...
Google Drops Out of Yahoo! Search Ad Deal
Alice Hill's Real Tech News - Independent Tech —
... more valuable for publishers. However, after four months of review, including discussions of various possible changes to the agreement, it’s clear that government regulators and some advertisers continue to have concerns about the agreement. Pressing ahead risked not only a protracted legal battle but also damage to relationships with valued partners. That wouldn’t have been in the long-term interests of Google or our users, so we have decided to end the agreement. Yahoo! expressed disappointment in Google’s decision, as well it should have. It had been counting on Google’s ...

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