readwriteweb.com - 10/14/2008
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Yahoo today launched a new ad campaign for its search engine that stresses the security and convenience of using Yahoo Search. After relying on outside search providers (including Google) for a long time, Yahoo launched its own search engine in 2003, but even though it has constantly innovated ...
online.wsj.com - 10/14/2008
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online.wsj.com —
Google Inc. and Yahoo Inc. are in talks
with the Justice Department in an effort to head...
off an antitrust challenge to their proposed advertising agreement. The settlement negotiations are at an early stage and it isn't clear whether they will ...
(more)
Google, Yahoo Seek to Avoid Antitrust Suit Over Ad Deal
valleywag.com - 10/16/2008
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valleywag.com —
A tipster tells us that Yahoo plans to
cut 3,500 jobs, chiefly in sales and finance on...
December 10 — while keeping plans for a multimillion-dollar holiday party days before the cuts: I work in the finance org at Yahoo and have learned that the ...
(more)
Yahoo to cut 3,500 jobs -- party on! [Leaks]
ysearchblog.com - 10/14/2008
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ysearchblog.com —
A little over four years ago, we launched
our own search engine and became a principal in...
the search business. Our focus since then has been the same - building the best search experience to give users a fast, easy and intuitive way to get straight to ...
(more)
Yahoo! Search Blog: Yahoo! Search Hits the Airwaves
Comments
Blog Reactions
New Yahoo Ads Tout Safety, Ease of Use
Andy Beal's Marketing Pilgrim —
... easier to use to you:
Or
?
While the ads are cute and may even be accurate, I don’t know that these will be enough to convert users. Unless Yahoo has something truly substantial to backup its claim that it’ll help you not “get lost in all the links,” I don’t think the difference will be big enough to make people change their default behavior.
Google, meanwhile, is shopping around for ad agencies.
via
...
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Yahoo has high hopes for calendar makeover
news.cnet.com 10/10/2008 —
Different colors represent entries from different calendars. (Click to enlarge.) (Credit: Yahoo)
Yahoo plans to begin a beta test of a major overhaul of its online calendar Wednesday, a redesign that brings new advertising and ...
Ten Years Later, Yahoo Finally Updates Its Calendar
techcrunch.com 10/8/2008 —
It’s literally been ten years since Yahoo updated its online calendar. And it’s been more than two years since Google launched its Web-based calendar. But tonight it will start rolling out a new drag-and-drop, Ajax calendar in a ...
Yahoo Opens Up Big Time
techcrunch.com 10/29/2008 —
Six months after first announcing its open strategy , Yahoo has released a slew of development tools (like we told you they would) under the Y!OS 1.0 platform. It’s kind of like a Web OS, but Y!OS officially stands for Yahoo Open Strategy. ...
Ad Industry React: No Quick Fixes Expected For Post-Yang Yahoo
paidcontent.org 11/21/2008 — The news that Jerry Yang would be stepping aside as CEO of Yahoo ( NSDQ: YHOO ) cheered investors, but online ad industry execs aren't sure much has changed. And while shareholders would be thrilled by a Microsoft ( NSDQ: MSFT ) takeover, ...
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