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Told You: Digg Applying The User Voting Model To Advertising
Told You: Digg Applying The User Voting Model To Advertising
Late last year we wrote about an experimental advertising product that Digg was developing : One experiment Digg is working on, says one source close to the company, is a self service advertising product that will be somewhat similar to Google Adwords, but with a twist. The product would ...
Ads You Can Digg…or Bury
Ads You Can Digg…or Bury
blog.digg.com — Today, we’re announcing our plans to roll out a new advertising platform — Digg Ads. Digg Ads... will give you more control over which advertisements are displayed on Digg. The more an ad is Dugg, the less the advertiser will have to pay. Conversely the ... (more) Ads You Can Digg…or Bury
Digg Will Charge Less for Ads Its Users Like
bits.blogs.nytimes.com — A new advertising system will mix ads with news on Digg and tie ad rates to the... community's response to the ad. (more) Digg Will Charge Less for Ads Its Users Like
Welcome Chas Edwards, Digg’s new CRO
blog.digg.com — Hey everyone, Some exciting news here at Digg today. I’m thrilled to welcome Chas Edwards to Digg... as our Chief Revenue Officer. Chas will oversee all current and future revenue generation activity for the company. Chas is known in the industry ... (more) Welcome Chas Edwards, Digg’s new CRO
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Stop selling scarcity
BuzzMachine — ... You have to love - or at least pay attention to - Digg’s new advertising system enabling users to vote on ads: The more that users digg an ad, the less the advertiser pays. That’s a reversal of advertising but it’s the way advertising probably needs to go: The better your relationship (which springs from a better product and service), the more your customers will market it for you, the less you’ll have to pay to market it. That is the ideal. ...

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