Submit a Story!
topics:

Third-party safety tests not required for Mattel - Yahoo! News
WASHINGTON Toy-makers, clothing manufacturers and other companies selling products for young children are submitting samples to independent laboratories for safety tests. But the nation's largest toy maker, Mattel , isn't being required to do the same. The Consumer Product Safety Commission ...
If You’re Not Seeing Data, You’re Not Seeing
If You’re Not Seeing Data, You’re Not Seeing
wired.com — As you shove your way through the crowd in a baseball stadium, the lenses of your digital glasses display the names, hometowns and favorite hobbies of the strangers surrounding you. Then you claim a seat and fix your attention on the batter, and ... (more) If You’re Not Seeing Data, You’re Not Seeing
How it Works: Augmented Reality
wired.com — Remember the winking, nodding magical collectible cards of famous witches and wizards from Harry Potter? French company Total Immersion has something similar for Muggles: The company helped create baseball cards where 3-D avatars of players ... (more) How it Works: Augmented Reality
Comments
Blog Reactions

Mattel, Primary Reason For Toy Safety Law, Gets Exempted From It [Special Treatment]
Consumerist — [image] When the CPSIA the toy safety law that requires independent lab tests on toys was passed, a lot of smaller toy manufacturers complained that it was really a dirty trick by the big toy companies to increase overhead for the small ones. Now comes word that the government has secretly exempted Mattel from the law's testing requirements even though ...

Wow.
The Agitator — ... I’m pretty cynical about this city. As it turns out, in this case I was wrong. But I only because I wasn’t nearly cynical enough. From the A.P.: ...

Related Content
Mattel Mindflex Mind Control Game available for Pre-order
i4u.com 5/24/2009 — The hottest new toy trend for 2009 are mind control games. The Mattel Mindflex game has been introduced at CES 2009 and got a bigger exposure at the the Toy Fair 2009. Mattel Mindflex makes you look like a little Uri Geller as you levitate a ...
“Augmented reality” for kids by Mattel?
gadgetell.com 7/23/2009 — Section: Computers , Software / Applications , Gadgets / Other , Lifestyle , Robots/AI San Diego Comic-Con 2009 is kicking off and Mattel is introducing a new set of toys based on the movie “Avatar” that brings augmented reality to kids.  ...
MindFlex Game by Mattel
ubergizmo.com 1/6/2009 — [CES 2009] To complete the trend of product trying to use the human-brain interface, Mattel is coming to CES with this game that requires to wear a headset full of sensors measuring the user's brainwave activity. Using mental concentration, the ...
Hands on with Mattel’s weird Mindflex Game
crunchgear.com 1/9/2009 — Now here’s something that will end up at the bottom of the toybox next Christmas. The Mindflex lets you control a floating ball around a little obstacle course. Air bumps and pops the ball through hoops and tubes and ends up frustrating ...
Fake Chinese Barbie Phone Better Than the Real Thing [Fakemodo]
gizmodo.com 12/5/2008 — You know what's fun? When Chinese fakes actually turn out to be more useful (and would possibly sell better) than the real product. Case in point: This cellphone designed to look like Mattel's Barbie B2 mp3 player . Called the Barbie P520, this ...
Mattel Mindflex Game: Toys & Games
amazon.com 5/26/2009 — Product Dimensions: 15.8 x 6 x 10.5 inches ; 2.5 pounds Shipping Weight: 5 pounds ( View shipping rates and policies ) Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with ...
Mattel Mindflex Game: Toys & Games
amazon.com 5/23/2009 — Product Dimensions: 15.8 x 6 x 10.5 inches ; 2.5 pounds Shipping Weight: 5 pounds ( View shipping rates and policies ) Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with ...
F-A-I-L: Official Scrabble Facebook apps still smaller than Scrabulous was
venturebeat.com 1/7/2009 — This summer, board game makers Hasbro and Mattel forced the popular Facebook gaming application Scrabulous to shut down, claiming that it violated the companies’ copyrights on crossword board game Scrabble. But nearly half a year later, the ...
Twilight Barbie Dolls
soandsosucks.com 6/23/2009 — Mattel will release the new Twilight dolls in October 2009. The dolls will be sold at Toys R Us and according to the report, the Edward Cullen Ken Doll will have the “shimmering complexion” and “trademark gold eyes.” Twilight Soundtrack Twilight - Edward - Lifesize Standup/ Poster Shop ...
Mattel’s Mind Flex Game Removes The Game Pad In Favor Of Brain Scanning
gadgetreview.com 1/6/2009 — The days of mind control are upon us, albeit in games. Mattel’s latest, the Mind Flex game, tests a user’s concentration by challenging them to place a ball through a number of hoops. Sounds simple, right? Actually, there is no ...
Augmented reality augurs the future of toysCNET News.com 8/25/2009
Mattel is just scratching the surface of what's possible with toys with new technology it is building into its i-TAGs. One analyst sees augmented reality as "jet fuel for the imagination."