How much extra would you pay for a customer service agent who speaks 'American?'
bookofjoe —
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Long story short: computer maker Dell thinks you'd be willing to pony up $12.95 a month/$99 a year extra when you buy a new computer to be guaranteed phone support by someone located in the U.S.
True.
Here's Peter Whoriskey's front page article from today's Washington Post Business section with the details.
The Bangalore Backlash: Call Centers Return to U.S.
Some Firms See Value in Familiar Voices
If you prefer a customer service agent who speaks "American," then computer maker Dell has a deal for ...
Dell revives North American tech support... for a price
Yahoo! Tech Advisors —
... of this blog asking for help with their PCs. A common way these letters begin involves a story about the reader calling the company that made the PC for help and trying to deal with a foreign tech support operator whom they couldn't understand (or vice versa). You can hear the utter frustration just from reading the emails. The backlash against offshore tech support has been brewing for years, and Dell is taking an interesting step to try to make things better. The company is now launching a specialized tech support service called ...

