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Scamville: Zynga Says 1/3 Of Revenue Comes From Lead Gen And Other Offers

Valleywag found this 11/2/2009 on techcrunch.com

A big part of the debate about the lead gen scams plaguing Facebook and MySpace via social games is over how much money is being made on these “offers.” Zynga, by far the most successful at building and monetizing these games, is now telling us exactly how much – 1/3 of total ...