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readwriteweb.com - 12/10/2008

Report: Corporate Blogs Not Trusted

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According to a new report by Forrester Research , corporate blogs are the least trusted information source of all. Only 16% of online consumers who read corporate blogs say that they trust them. You can grab a copy of this report for free by filling out some profile data at Forrester . The full ...

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web-strategist.com - 12/10/2008

Consumers Say Your Corporate Blog is Not Trusted

— web-strategist.com — Time 4 Wine Click the above image to advance to Josh’s full post While in the back... of our minds, we all knew this was true. Corporate blogs, like Jonathan Schwartz Blog and Bob Lutz of GM frequently talk about one thing –they’re companies and their ... (more) Consumers Say Your Corporate Blog is Not Trusted

Home Theater

Jonathan Schwartz

Hitachi

Comments vote downundo vote up Microsoft Watch found this 12/10/2008found this

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microsoft-watch.com - 12/10/2008

Corporate - Corporate Blogs: Believe Them? NOT!

— microsoft-watch.com — December 9, 2008 9:05 PM Corporate Blogs: Believe Them? NOT! Forrester has released startling survey results on... online informational sources that people trust: Company blogs ranked dead last among 18 choices. arrow.gif GOT A TIP OR RUMOR? "Not only do ... (more) Corporate - Corporate Blogs: Believe Them? NOT!

Online

Microsoft

Comments vote downundo vote up Google Watch found this 12/10/2008found this

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web-strategist.com - 12/10/2008

Health Check: How Trusted Is Your Corporate Blog?

— web-strategist.com — Today, I’m going to play doctor, in fact, I’m a specialist: A corporate blog doctor. Most corporate... blogs aren’t trusted , and here’s a very simple heuristic health check to gauge whether your corporate blog is going to be trusted by your readers. ... (more) Health Check: How Trusted Is Your Corporate Blog?

Comments vote downundo vote up Microsoft Watch found this 12/10/2008found this

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People Don't Trust Your Blog
WebProNews Feed — ... grow and the company blogs category would move further up the list in future reports of this nature. The problem is that there are still so many people who just "don't get it," as Jon Stewart illustrated on national television, and as company blogs all over the web illustrate on a daily basis. Information Sources and Trust There are plenty out there that do get it though, and the reputation of their medium is being dragged down by the masses. Richard MacManus at Read Write Web has an interesting analysis of the Forrester report, and thinks there are some problems with the ...

Google Corporate Blog Network Commands Trust with a Caveat
Google Watch — ... So, I can understand Bernoff's findings, though I also agree with ReadWriteWeb's Richard MacManus, who says the corporate blogs question isn't so black and white. We, as journalists and bloggers, need to be sharp-eyed as we cover companies that actually situate their public relations material in blogs. ...

Linkpost | 12.11.2008
TechBlog — ... - Issues firmware to fix problems for MacBooks and MacBook Pros. • iPhone Copy and Paste Now Working Between Safari and Mail - Uses a Web page, does not require any software installation. But the page isn't launched yet. • Really new in Labs this time: SMS Text Messaging for chat - After a false start a while back, Google again turns on texting via Gmail. • The hottest PC technology for 2009 - What's ahead for processors, memory, graphics cards, etc. • Report: Corporate Blogs Not Trusted and Make Your Corporate Blog Believable - That's ...

Social Networking Sites Still Struggling With The Whole Monetization Thing
Techdirt — ... thus far to the question "Your Favorite Place to Get Stained?" It's hard to imagine what the P&G marketers expected, but it really doesn't seem surprising that people wouldn't flock to affiliate themselves with some laundry detergent. While some brands do attract that kind of attention, overall, the evidence says that people don't necessarily have a lot of interest in using social-networking sites to interact with brands, while many social-media efforts by companies aren't trusted and are seen as little more than shilling. This is a big problem for ...