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Zatz Not Funny! found this 12/9/2008 on investor.tivo.com

TiVo Expands Ad Solutions Portfolio, Enables Advertisers to Reach Viewers When Programming Is Paused ALVISO, Calif., Dec 09, 2008 /PRNewswire via COMTEX News Network/ -- - Mercedes-Benz and Twentieth Century Fox Home Entertainment are First Advertisers to Begin Using New 'Pause Menu' Feature - ...