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Linkpost | 3.27.2009
TechBlog —
... March 27, 2009 Linkpost | 3.27.2009 • PC to Mac: I'm Cheaper - Microsoft gives shoppers money to buy a PC. The shoppers don't know it's Microsoft. They're told they can keep any extra money they save. None of them buy Macs. • ...
Windows Is Cheaper, but There’s Danger There
Screenwerk —
... The Wall Street Journal profiles the new installment of Windows and Microsoft’s efforts to strike back at Apple and its enormously successful John Hodgman and Justin Long “Get a Mac” campaign. ...
Microsoft finds its message: We're cheap!
TechBlog —
... to buy a new computer. You pick out the system you want, and if it comes in under the limit, you get to keep what's left. What would you do? What kind of computer would you buy, and where? This scenario came true for some Los Angeles shoppers. The "stranger" turned out to be Microsoft, as part of an ad campaign that began airing Thursday night. The goal: To demonstrate how much cheaper PCs are than Macs, and to emphasize that PC buyers have many more choices than Mac buyers. From the Wall Street Journal's Digits blog : The first commercial shows a woman named Lauren, who had a ...
Around the Web 3.27.09: ABC talking with Hulu, tech stocks jump, the Tesla sedan
L.A. Times Tech Blog —
... Alley Insider
-- Facebook is looking for $100 million to cover the cost of servers needed to support growth. Business Week
-- "We over-invested in some areas in preparation for the growth trends we were experiencing at the time," says Google as it cuts 200 sales and marketing jobs. PaidContent
-- Microsoft is running ads during the NCAA tournament explaining how much cheaper PCs are than Macs. Digits
-- Limewire, which makes the popular file-sharing client, ...
Let’s see if Lauren is still giddy in six months
GMSV —
If you were a Mac fan watching the NCAA tourney action over the weekend, the only thing worse than getting your bracket busted was getting your chops busted by repeated showings of the first in a new series of Microsoft ads aimed at one of Apple’s perceived soft spots price. Now in heavy prime-time rotation, ...
