paidcontent.org - 12/2/2008
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The NYT is declaring that it cracked the code on using Facebook as a promotional vehicle. The company says that a branding campaign this month aimed at building Facebook fans around election news netted the paper "4.3 times the value of our spend," according to a memo by president Scott ...
scobleizer.com - 12/2/2008
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scobleizer.com —
Nokia just announced the N97. I got a
chance to play with it last night and realized
they have built the ultimate Facebook device. Now, I’m sure, lots of you will wonder how it compares to the iPhone. Well, for a Facebook user it isn’t ...
(more)
Nokia N97: the ultimate Facebook device
gigaom.com - 12/1/2008
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gigaom.com —
Inventor and tech-philosopher Dave Winer Twittered tonight that
federation is the hot thing, pointing to a New
York Times article about Facebook Connect . And just like that he touched upon the third rail of our increasingly social web. The big ...
(more)
Social Web’s Big Question: Federate or Aggregate? [GigaOM]
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Marketing News Roundup, December 1
Andy Beal's Marketing Pilgrim —
... that will work for you? Maybe, if your goal is tripling your number of fans overnight (and you’re willing to exploit the popularity of Barack Obama). But can that = money? (via) ...
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