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Microsoft Live Search to Be Rebranded?
webpronews.com - 11/25/2008
Microsoft Live Search to Be Rebranded?
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Rumors have been flying around about a possible rebranding of Microsoft's search engine from Live Search to a few other names that Mary Jo Foley at ZDNet reported on . Names being tossed around include: Bing, Hook, and Kumo (which means "cloud" or "spider" in Japanese).  ...
Microsoft takes control of Kumo.com domain – watch out for the Live Search rebrand
liveside.net - 11/24/2008
Microsoft takes control of Kumo.com domain – watch out for the Live Search rebrand
— liveside.net — A few months ago Mary Jo Foley got a tip about some new brand names that were... being considered for Live Search. One of these, Kumo, jumped out at us due to the sheer scale of TLDs that had been acquired during 2008, as well as the corporate owner ... (more) Microsoft takes control of Kumo.com domain – watch out ...

Comments vote down All about Microsoft found this 11/24/2008found this
Poll: How would you rebrand Live Search? | All about Microsoft
blogs.zdnet.com - 11/23/2008
Poll: How would you rebrand Live Search? | All about Microsoft
— blogs.zdnet.com — August 1st, 2008 Poll: How would you rebrand Live Search? Posted by Mary Jo Foley @ 8:00... am Categories: Corporate strategy , Search , Yahoo Tags: Microsoft Live Search , Microsoft Corp. , Hook.com , Branding , Marketing , Mary Jo Foley Will Microsoft ... (more) Poll: How would you rebrand Live Search? | All about ...

Comments vote down LiveSide - Windows Live news and interviews found this 11/23/2008found this
Microsoft To Rebrand Search. Will It Be Kumo?
techcrunch.com - 11/24/2008
Microsoft To Rebrand Search. Will It Be Kumo?
— techcrunch.com — Microsoft will relaunch Windows Live Search under a new brand sometime early next year, says a source... within the company. What we don’t know is what that new brand will be, although a few names have been thrown around. According to our source, ... (more) Microsoft To Rebrand Search. Will It Be Kumo?

Comments vote down The Microsoft Blog found this 11/24/2008found this

Blog Reactions

Contentinople::  News Bits: MSN Live Search Share Plummets

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Blog Reactions

News Bits: MSN Live Search Share Plummets
Contentinople: — ... (Nasdaq: YHOO) stays at No. 2 with 16.9 of the market, which declined overall by 12 percent. The bad news for Microsoft comes as there are rumors of its Live Search undergoing rebranding , reports WebProNews . Ap par ently, the new site will be called "Kumo," which means spider, or maybe cloud, in Japanese. In other news: ...

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