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"Commercial-free" Windows-branded Family Guy episode planned for November.
9 to 5 Mac - Apple Intelligence —
... Interesting marketing strategy here. They do a full episode of the Family Guy-type comedy based on a Windows 7 story line (Family Guy ...
Windows 7-branded 'Family Guy' special to air November 8th
Engadget —
... Of all Microsoft's advertising moves, this certainly falls in more clever side of the spectrum. Redmond et al. have announced they'll be "sponsoring" a November 8th variety special on Fox, "Family Guy Presents: Seth & Alex's Almost Live Comedy ...
Microsoft, Fox Team Up to Create Worst Episode of Family Guy Ever
Digital Daily —
... “You’ll see us deeply integrated into the content,” Gayle Troberman, general manager of consumer engagement and advertising at Microsoft, told Ad Age. “You’ll hear a lot about how Windows 7 can help you simplify your PC–it’s simple, fast and easy to use.” ...
I'm Family Guy, and I'm a PC
Technology: Technology blog | guardian.co.uk —
... According to this report in Advertising Age, he's signed a deal with Microsoft to sponsor a variety show featuring MacFarlane and his Family Guy pals that's going to be broadcast on Fox. The programme, due to be shown on November 8 in America, won't have any ads: instead they'll be weaving in promotions for Windows 7 along the way. ...
Linkpost | 10.14.2009
TechBlog —
... - After the thrill is gone, netbook buyers want their 15-inch screens back, Dell says. • Microsoft Taps 'Family Guy' to Help Sell Windows 7 - In a comedy variety show that will be laden with product placements and references to Win7. Posted by Dwight at October 14, 2009 06:30 AM Share: Comments Post a comment Please use a valid e-mail address . We don't harvest addresses, you will not be spammed and your address will not be publicly visible. But if I have a question about your comment, I need to be able to contact you. Thank you. URL: Remember Me? Yes No Comments: ...
Hey, Lois, looks like you could use a few more giggity giggity gigs of RAM
GMSV —
... but I’m still a fan, alternately (and often simultaneously) laughing and wincing as Seth MacFarlane uses the animated Griffin family and friends to test the bounds of good taste and indiscriminately skewer celebrities, fads and sacred cows (along with a few other helpless farm animals). So I’m trying to imagine the cognitive dissonance I’ll experience if I watch MacFarlane and actress Alex Borstein (the voice of Lois) in “Family Guy Presents: Seth & Alex’s Almost Live Comedy Show,” airing on Nov. 8 on Fox. The show, you see, is being ...
Microsoft to sponsor commercial-free Family Guy special on November 8th
CrunchGear —
... According to AdAge.com, “The Microsoft-sponsored variety show, whose working title is ‘Family Guy Presents: Seth & Alex’s Almost Live Comedy Show,’ is a mix of live-action ‘Family Guy’ musical performances, animated shorts and celebrity guest appearances, and is part of an all-Seth MacFarlane night on Fox.” ...
Microsoft to Sponsor Live-Action Family Guy Variety Show
Maximum PC all RSS Feed —
... Not that it probably needs it at this point, but the marketing blitz for Microsoft's upcoming Windows 7 operating system continues, taking a turn for the unexpected. The Redmond company has signed a deal with Fox to sponsor a variety show produced by "Family Guy" creator Seth MacFarlane, who also plays the voice of Peter Griffin, among others, and actress Alex Borstein, who voices Lois Griffin. ...
paidContent Quick Hits: 10.14.09
paidContent —
... ) is sponsoring a variety show on Fox featuring Family Guy-creator Seth McFarlane—but the show has no commercials. [AdAge] ...
Seth MacFarlane and Alex Borstein Hired For Windows 7 Product Placement
Pulse2 - Technology News And Reviews —
... The variety program sponsored by Microsoft will feature Family Guy musical performances, celebrity guest appearances, and Microsoft product placements. “You’ll see us deeply integrated into the content … you’ll hear a lot about how Windows 7 can help you simplify your PC — it’s simple, fast and easy to use,” stated Microsoft general manager of consumer engagement and advertising Gayle Troberman. “Think about metaphors and examples we might use, talking about how simple things are. We’ll be evoking the cast of ‘Family ...
“Family Guy” goes wild for Windows - at least for a night
Gadgetell —
... the search engine Bing. She says that is why they are going that route for Windows 7 as well. “Consumers exposed to both branded entertainment and advertising have more positive reactions,” she said. But, working in to use an OS isn’t quite as simple as promoting a candy bar, or even a search engine. I’m curious to see just how they manage to do it. The show is scheduled to air on November 8 at 8:30 PM Eastern.
Read: adage
Full Story » | Written by Jodie Andrefski ...
Windows 7 Family Guy special produced by Seth MacFarlane
Obsessable News Feed —
... [fastcompany.com] Microsoft Taps 'Family Guy' to Help Sell Windows 7 - Advertising Age - Madison+Vine: News [adage.com] ...
'Family Guy' Teams With Microsoft for Windows 7 TV Extravaganza
Switched —
... Fortunately, you won't have to sit through annoying commercials, since, as Advertising Age reports, there'll be Windows-branded content throughout the program, which is tentatively titled 'Family Guy Presents: Seth & Alex's Almost Live Comedy Show.' Microsoft is being coy as to just what this integrated material will be, but Gayle Troberman, general manager of consumer engagement and advertising, says, "We'll be evoking the cast of 'Family Guy' in some interesting ways that integrate the product messages." ...
News Bits: Microsoft Recovers Sidekick Data After System Failure
Contentinople: —
... sponsor a half-hour Family Guy variety show, tentatively titled Family Guy Presents: Seth & Alex's Almost Live Comedy Show , to air on Nov. 8. There will be no commercial breaks, just Windows 7 marketing blended with Family Guy content. "You'll see us deeply integrated into the content... you'll hear a lot about how Windows 7 can help you simplify your PC -- it's simple, fast and easy to use," Gayle Troberman, Microsoft's general manager of consumer engagement and advertising, told ...
NSFW: Why Seth MacFarlane’s Microsoft Guy is the end of television, and the world
TechCrunch —
... “I won’t be happy til the whole world hates me”. Not my words, for once, but those of Seth MacFarlane on stage last year at Carnegie Hall. The audience laughed, as well they might (”he was on the Internet and I’m in college”) , on the assumption that their hero was joking. And yet, and yet… ...
Windows 7: Hard to Avoid
dailywireless.org —
... Microsoft signed a deal with Fox to integrate Microsoft content into the “Family Guy” animated series. The show will air Nov. 8 without commercial interruption — ...
'Family Guy' Windows 7 Promotion Airs After All
Silicon Alley Insider —
... First, we heard that Family Guy's Seth McFarlane and Microsoft (MSFT) were teaming up for a special to promote Windows 7. Then Microsoft ...
![The Killed Windows 7 Family Guy Special Even More Horrible Than I Imagined [Windows 7]](http://images.dailyradar.com/media/uploads/tech/story_preview/2009/11/27/the_killed_windows_7_family_guy_special_even_more.jpg){kind=small}
