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Local Search: A Solved Consumer Problem
Oct 26, 2009 at 8:00am ET by Matthew Berk Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. Matthew Berk is the Executive Vice President of Product Engineering for Marchex , a leading local search and advertising company that provides ...
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Local Search ‘Solved’: Berk Speaks
Screenwerk — ... Last week I paraphrased Marchex’s Matthew Berk who told me over the phone that he thought local search, from a consumer perspective, was essentially a solved problem. He’s elaborated this view in a column today over at SEL: Put simply, major search engines do a good enough job of surfacing local listings and phone numbers to consumers who need a specific product or service at a moment in time. The rest of the local search “opportunity,” beyond the one or two review aggregator sites lucky enough to also pop up—is all a ...

Search Geek Weekly News Update; Google Social Search & More
Search Engine Journal — ... Local SEO YellowPages.ca Relaunches Site – Greg Sterling Local Search: A Solved Consumer Problem – Search Engine Journal Israel on Google Maps, Now in Hebrew – Search Engine Roundtable Merchant Circle: How are they profiting from your business name this week? – Mike Blumenthal Google Maps to Fix One Web Box Result Bug – Search Engine Roundtable ...

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