allfacebook.com - 11/7/2008
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According to Facebook’s advertising latest rate card, homepage advertisement rates are down 50 percent from last year. Last October I wrote about Facebook’s advertising rates . At the time Facebook homepage advertisements attracted a $10 CPM and required a $50,000 minimum ...
online.wsj.com - 11/11/2008
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online.wsj.com —
Despite its surging Internet audience, Facebook Inc. has
yet to prove it can wring steady revenue out
of advertisers. Now it's trying a new tactic to woo Madison Avenue. The Palo Alto, Calif., company is rolling out a new ad format called "engagement ...
(more)
Facebook Tries to Woo Marketers
blog.facebook.com - 11/11/2008
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blog.facebook.com —
When we recently added the ability to comment
on your friends' status updates to the Facebook mobile
site, we didn't expect that we would receive nearly a million status comments in the first 24 hours. This may not seem like much, but it was ...
(more)
A Rush for Mobile
news.cnet.com - 11/7/2008
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news.cnet.com —
SAN FRANCISCO--John Battelle, CEO of Federated Media, decided
to have a little bit of speculative fun onstage
Thursday with Facebook founder Mark Zuckerberg at the Web 2.0 Summit. It's the sort of "speculative fun" that could give tech bloggers a ...
(more)
Oh, dear, here come the 'Facebook to buy Twitter' rumors ...
Comments
Blog Reactions
Facebook Ad Rates Fall: When 32% Growth Is Not Enough
Andy Beal's Marketing Pilgrim —
... week, we took a look at Facebook’s financials and wondered if the social networking giant is headed for financial ruin, despite—or even because of—118% worldwide growth, 32% US growth (monthly unique visitors). Many commentators argued that any company would be overjoyed with even 32% growth. Unfortunately, that kind of thinking is the exact thinking that has brought Facebook to this point—and now Facebook’s ad rates have fallen 50%.
AllFacebook reports that both the CPM and the minimum spend for some Facebook have dropped 50% since ...
Facebook Ad Rates Drop
WebProNews Feed —
... , despite or even because of 118% worldwide growth, 32% US growth (monthly unique visitors). Many commentators argued that any company would be overjoyed with even 32% growth. Unfortunately, that kind of thinking is the exact thinking that has brought Facebook to this point and now Facebook s ad rates have fallen 50%. AllFacebook reports that both the CPM and the minimum spend for some Facebook have dropped 50% since October of last year: At the time Facebook homepage advertisements attracted a $10 CPM and required a $50,000 minimum investment. Since then it appears that ...
Facebook Lowers Ad Cost With 32% Growth
WebProNews Feed —
... , despite or even because of 118% worldwide growth, 32% US growth (monthly unique visitors). Many commentators argued that any company would be overjoyed with even 32% growth. Unfortunately, that kind of thinking is the exact thinking that has brought Facebook to this point and now Facebook s ad rates have fallen 50%. AllFacebook reports that both the CPM and the minimum spend for some Facebook have dropped 50% since October of last year: At the time Facebook homepage advertisements attracted a $10 CPM and required a $50,000 minimum investment. Since then it appears that ...
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Taking a peek at Web 2.0 Summit —
SFGate: Technology 11/7/2008
Living up to a $15 billion valuation has got to be tough for a company only 4 years old. That's the stress that Mark Zuckerberg, CEO of Facebook, must live with, though he denies that he's under much pressure. Last year, Microsoft made a $240 ...
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