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Extreme Reach Wants to Extend Advertisers’ Cross-Media Reach
Xconomy —
... Video ads are showing up in so many places now—on the Web, on mobile devices, as part of on-demand programming, and of course on regular network TV—that managing all those video files, in all their various formats, is getting to be a bit of a nightmare for advertisers and their agencies. Extreme Reach, a new startup in Needham, MA, hopes to solve that problem with software that tracks, manages, and delivers video ads across several media. ...
Video Ad Service Extreme Reach Closes $1.5 Million First Round
paidContent —
... Video advertising firm Extreme Reach has picked up $1.5 million in a first round of funding. Village Ventures and Long River Ventures led the round; the Needham, Mass.-based startup will use the funds for sales, marketing and product development. ...
Extreme Reach Wins Funding
Xconomy —
... Needham, MA-based Extreme Reach, whose Web-based software tracks, manages, and delivers video ads across Web, television, and on-demand platforms, announced today that it has raised additional venture funds from a group including new investor Greycroft Partners and existing investors Village Ventures and Long River Ventures. The size of the round wasn’t disclosed, although a company spokesperson says it was “more than $1 million and less than $20 million.” Extreme Reach just announced its ...
Funded: GoViral, BriefCam, Extreme Reach
NewTeeVee —
... in first-round funding for its synopsis software. The Neve Ilan, Israel-based company’s investors include Aviv Venture capital and individuals from the CCTV surveillance industry. The company enables a full day of surveillance cam footage to be condensed into a few-minute summary by recognizing changes in objects and activities. It trims down time spent on painstaking manual review after a crime or other incident.
Meanwhile, cross-platform video advertising distributor Extreme Reach also announced an undisclosed amount of funding led by Greycroft Partners ...
Boston-area Mobile Investments Spike to $215 Million in First Quarter
Xconomy —
... establishing itself as the worldwide hub of mobile and wireless.”
The lion’s share of the funds raised came in the form of a $175 million sale of 17.4 million shares of stock by Nuance Communications (NASDAQ: NUAN) of Burlington, MA. Companies that raised venture funds in the quarter included Quantia Communications (Newton, MA), Onset Technology (Waltham, MA), Vela Systems (Burlington, MA), Quattro Wireless (Waltham, MA), and Extreme Reach (Needham, MA).
Here’s a chart from Mobile Monday Boston ...
Extreme Reach Raises More Than $3 Million For Video Ad Platform
paidContent —
... The company will use the new funds to support product development and increase its sales and marketing efforts. It recently opened up offices in New York and Los Angeles and says it has signed up more than 8,000 advertisers, agencies, and media outlets since it launched its platform in January. Mass High Tech says the company “is nearly cash-flow positive.” Release. ...
VC Series A Web Tech Deals in July
ReadWriteWeb —
... definitely held its own. New York weighed in with 2 deals for $13 million.
Which Ventures Received Money?
AboutUs
ActiFio
Akiba Technologies
Aloqa
Apperian
AppStoreHQ
Bizmore
BlingNation
Bump Technologies
CoTweet
Cross-Platform Corp
Dataxu
Egnyte
Extreme Reach
FlyCast
Ground Truth
GuestCentric ...
Extreme Reach Tries Video Ad Distribution Once More, With the Cloud
Xconomy —
... It’s not often in the startup world that you get to build the same company twice, with better technology the second time around. But that’s the basic story behind Extreme Reach, a Needham, MA, company that launched this January with a vision of helping video advertisers and their agencies distribute their ads to cable networks, TV stations, and Web publishers. ...
