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eMusic sales ‘support long tail theory’ — Digital marketing news | Digital marketing events at Netimperative
The company, which was one of the first online stores to sell DRM-free MP3s in Europe, said the finding supports the existence of retail's ‘long tail’. The ‘long tail’ theory was first mooted in 2004, in a Wired magazine article by Chris Anderson. It proposes that the mass distribution model of ...
Long Tail Not Dead Yet: eMusic Says It's Alive And Well
techdirt.com — There have been a series of criticisms to Chris Anderson's concept of "The Long Tail" lately. While... most don't hold up under scrutiny, a few have made some good points that don't actually go against the long tail concept, but may adjust some of how ... (more) Long Tail Not Dead Yet: eMusic Says It's Alive And Well
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Long Tail Not Dead Yet: eMusic Says It's Alive And Well
Techdirt — ... hold up under scrutiny, a few have made some good points that don't actually go against the long tail concept, but may adjust some of how people understand it. Of course, people love to jump and declare something completely dead, so there have been a few stories making the rounds claiming that the long tail era has been disproved. Somehow, however, when evidence to the contrary shows up, it doesn't get nearly as much attention. eMusic has published a report noting that, indeed, their own sales show a pretty clear long tail distribution, with at least 75% of all ...

The Long Tail: Tag It and Bag It!
ACT - Protecting Small Business Innovation — toe_tag_black_white The debate over the continued relevancy of the “ Long Tail ” theory reignited yesterday following a press release by eMusic  that claimed its internal numbers prove the theory.  Mike Masnick over at TechDirt , an erstwhile defender of the Long Tail, jumped on the news as more proof the theory lives on.  Mike argued that: There have been a series of criticisms to Chris Anderson's concept of "The Long Tail" lately. While most don't hold up under scrutiny, a few have made some good points that don't actually go against the long ...

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