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Engadget Mobile: AT&T sues Verizon over 'there's a map for that' ads
9 to 5 Mac - Apple Intelligence: AT&T sues Verizon over "There's a Map for That" campaign
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@BHammet85 http://www.engadget.com/2009/11/03/atandt-sues-verizon-over-theres-a-map-for-that-ads/ 2 days ago |
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#ATTFAIL (again) uses money 2 sue Verizon over ads re: AT&T's crap service instead of spending $ to fix problem http://bit.ly/1MwpYZ 6 days ago |
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imo AT&T suing Verizon is funny. AT&T misled customers first by making 3G seem as expansive as network: http://bit.ly/2G3Zub @engadget 8 days ago |
AT&T sues Verizon over 'there's a map for that' ads
Engadget Mobile —
... Whoa -- we just got word that AT&T is suing Verizon for false advertising over Big Red's "There's a map for that" ads. We're reading the complaint and motion to stop the ads right now, but here's what AT&T says is the big problem: ...
AT&T sues Verizon over "There's a Map for That" campaign
9 to 5 Mac - Apple Intelligence —
... AT&T is suing Verizon because it believes the "There's a Map for That" advertising is misleading. AT&T contend that the maps shown confuse the customer into believing there is no coverage at all in the white spots on AT&T's map when in fact there is either EDGE or GPRS service in those areas. ...
AT&T to Verizon: “There’s a Lawsuit for That”
Mashable! —
... AT&T is now reportedly suing Verizon over the ads, claiming that they mislead customers into believing AT&T doesn’t offer any wireless service to large swaths of the country. ...
'There's A Lawsuit For That': AT&T Sues Verizon Over New TV Ads
mocoNews —
... Engadget has full pdfs of the suit; in it, AT&T hones in on the maps that Verizon shows in the TV commercials, arguing that the map of its 3G network (with large gaps of white space where there is 2G service—but not 3G) could lead consumers to think that AT&T offers incomplete U.S. coverage overall. ...
"There's A Lawsuit For That ..." AT&T Sues Verizon Over New TV Ads
mocoNews —
... Engadget has full pdfs of the suit; in it, AT&T hones in on the maps that Verizon shows in the TV commercials, arguing that the map of its 3G network (with large gaps of white space where there is 2G service—but not 3G) could lead consumers to think that AT&T offers incomplete U.S. coverage overall. “By communicating that AT&T customers have no coverage in large parts of the country, Verizon is misleading the public about an essential component of the services AT&T offers,” the company said. AT&T also used the ...
AT&T suing Verizon over “There’s a map for that” ads
PR News: —
... service outside of the 3G coverage areas on the map that they have created. The map was split into red and blue, the former represents Verizon while the latter represents AT&T.
The maps are misleading as Verizon’s entire network is 3G, which is why it shows so many service gaps when it comes to AT&T’s map. They fail to say that the service gaps on AT&T may well be covered by its 2G network.
For all the latest information as it comes in, visit Engadget
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AT&T sues Verizon over ad campaign, Spring Design sues Barnes & Noble over Nook, China Ontrade leaks alleged 4th gen iPhone part
Obsessable News Feed —
... AT&T; is suing Verizon over its "there's a map for that" ad campaign, which compares the areas in the United States covered by AT&T; and Verizon's 3G networks. AT&T; says the side-by-side comparison implies that AT&T; offers no coverage at all outside of the blue areas seen above. In reality those areas have 2G coverage, while Verizon's entire network is ...
AT&T To Verizon: “We Gotta Rap For That!”
Android Phone Fans —
... down to just the actual maps being depicted. It would seem the big V has been displaying a map of it’s 3G coverage (aka all it’s coverage) vs. a map of AT&T’s 3G coverage – and kindly failing to mention that in some of those huge gaps there’s 2G coverage.
AT&T says: “Hey, stop misleading consumers into thinking we don’t have any coverage at all in those areas”.
Verizon says: .. I guess?.. “Ok.”
Engadget has the full complaint if you’re interested.
AT&T Sues Verizon Over “There’s a Map for That”
Technologizer —
... As Engadget is reporting, the company is saying that “There’s a map for that” misleads consumers with coverage maps that show what seems to be great swaths of the U.S. with no AT&T coverage, when in fact most of those areas have 2G coverage, but no 3G. ...
AT&T Sues Verizon Over Theres A Map For That Commercial (video)
GadgetReview —
... I’ve spoken to say they ‘hate their iPhone’ when they mean to say they hate AT&T for their spotty coverage. But, hey, that’s what happens when you align your cellular service so closely with a handset. Will AT&T be the iPhone’s downfall?
Commercial after the ‘leap’
[via Moconews]
Read ...
AT&T Sues Verizon Over "There's A Map For That" Ads [Lawsuits]
Consumerist —
... have removed a reference to AT&T; customers being "out of touch." This, however, was not enough for AT&T.; From their lawsuit: By continuing to use a "3G" coverage map in its advertisements, Verizon is still conveying the message that AT&T; has no coverage in the white or blank space included in the map, and thus AT&T; customers cannot use their phones in large portions of the United States. You can read the lawsuit here. AT&T; sues Verizon over 'there's a map for that' ads [Engadget]
AT&T Sues Verizon over 3G map
Boing Boing Gadgets —
... A Verizon commercial depicts the dismal extent of AT&T;'s 3G coverage. AT&T is suing, claiming the map confuses customers. [Engadget] ...
AT&T sues Verizon, Verizon releases new Droid ad
Seth H. Weintraub's blog —
AT&T is suing Verizon for their recent "There's a map for that" ad campaign. They complain that the maps that Verizon publishes could confuse people (even though they are clearly stating "3G Access") into thinking the white spaces on the map represent areas where AT&T doesn't have coverage. Here's the ad in question: I'm no lawyer, but I think the complaint is pretty weak. This is just good advertising. Point out a weakness that potential customers care about and exploit it. AT&T should focus on fixing their own network, not suing people for pointing out how bad it is. In ...
AT&T Sues Verizon Over 'There's A Map For That' Ad Campaign
Techdirt —
... came up with a rather clever ad campaign, mocking the iPhone ads that claim "there's an app for that" with ads that showcase Verizon's wider 3G footprint, claiming "there's a map for that," and showing the two services' 3G coverage maps side by side:
It does a nice job poking fun at one of AT&T's weaker points: its mobile network infrastructure. But apparently, AT&T is not happy with the ad campaign and has sued Verizon over those ads, claiming that it uses an unfair comparison. ...
AT&T Sues Verizon Over a TV Commercial
GeekSugar —
... I can see how the side-by-side view of the maps could be misleading, but Verizon isn't fudging any numbers. The maps in the commercial show 3G network coverage for both providers. The difference is, where there are holes in Verizon's maps there isn't coverage. On the AT&T map, much of the white areas not covered by 3G, AT&T's 2G network is offered. Apparently Verizon did add a disclaimer to the ad, but AT&T is still dissatisfied. ...
Linkpost | 11.4.2009
TechBlog —
... - Like VMware Fusion 3.0, Parallels 5 also supports the full Aero interface in Windows 7 and Vista. • AT&T sues Verizon over 'there's a map for that' ads - AT&T says Verizon's ads mislead about AT&T's wireless coverage. The map only shows 3G coverage, not AT&T's wider 2G network. • ...
AT&T sues Verizon, calls map ad a bum steer
GMSV —
... “) seem to have burrowed under the skin of the target, causing enough irritation to warrant professional attention. On Tuesday, AT&T sued Verizon for false advertising , not because there was anything actually false in the ads, but because viewers might not understand the graphics. The commercials show two maps clearly labeled as the 3G coverage areas of the respective carriers, with Verizon red almost filling in the nation’s outline and AT&T blue in scattered patches across a landscape of white. The problem, says AT&T, is that a lot of people looking at the blue map think it ...
The Daily Engadget: AT&T Sues Verizon Over Ads, Beatles Go Digital
Switched —
... Verizon has "the network" and loves to flaunt that in its ads, but AT&T isn't so happy when it's on the receiving end of a little heckling, though, suing to take those spots off the air. ...
AT&T sees red over Verizon's "There's a map for that" ads
Yahoo! Tech Advisors —
... As Engadget points out , AT has a "huge" 2G network that allows for both voice and data calls (albeit data at dial-up speeds), and indeed, Verizon already tweaked the original ad, ditching the "out of touch" remark and adding a "Voice and data services available outside of 3G areas" disclaimer after some nagging by AT But even with those changes, AT apparently thinks that those two mapsâthe big bright red one, and the blotchy blue oneâwill "mislead" viewers into thinking that AT phones are practically useless in the Midwest, and it wants a preliminary injunction against ...
Dell Mini 3iX shows up at FCC, with WiFi and 3G in tow
Engadget Mobile —
... of the phone runs a 360 x 640 resolution on a 3.5-inch capacitive touchscreen, which makes for a nice base to get all that wireless communication (Bluetooth included) flowing. We can expect the Mini 3iX to find its way onto AT&T's awesome networks some time ...
Verizon takes another swing at AT&T, puts iPhone on the Island of Misfit Toys
Engadget Mobile —
... AT&T might be suing Verizon for misrepresenting its network in ads, but that doesn't seem to have dissuaded Beg Red from using that same map image in this new spot, which casts the iPhone away to the Island of Misfit Toys. Hard to argue with the premise, but here's the real question: why not just sack up use a real iPhone, instead of this ...
Verizon ads mock AT&T's 3G network
iPhone J.D. —
... 15 U.S.C. § 1125(a), and the Georgia False Advertising Act and Deceptive Trade Practices Act. AT&T asserts that notwithstanding the disclaimer, "Verizon is still
conveying the message that AT&T has no coverage in the white or
blank space included in the maps, and thus AT&T customers cannot
use their wireless devices in large portions of the United States." Of
course, you can use an iPhone even if you don't have 3G service. (Engadget has a copy of the Complaint available here.) ...
News Bits: Major Brands Struggle to Take Back Twitter Accounts
Contentinople: —
... said, "What's the point of having someone come occasionally who likes a headline they see in Google? Sure, we go out and say we've got so many millions of visitors, you'd better advertise, and so on. But the fact is there's not enough advertising in the world to go around to make all the Websites profitable. We'd rather have fewer people coming to our Website, but paying." He added, "If they're just search people... They don't suddenly become loyal readers of our content." The lawsuit AT ...
AT&T adds Verizon's Island of Misfit Toys holiday ads to lawsuit, demands they be yanked off the air
Engadget Mobile —
... Well, you knew this was coming -- AT&T's amended its advertising lawsuit against Verizon to include Big Red's new holiday ads, including that oh-so-cute Island of Misfit Toys spot, and demanded that they be taken off the air. At question is the same map of AT&T's 3G coverage used in the other commercial, which Ma Bell says misleads customers into thinking it has no service at all in large swaths of the country. Best part? AT&T's lawyers had to describe the ad in their new filing, leading to passages like this: ...
AT&T responds to Verizon's 3G ad campaign -- by bragging about EDGE
Engadget Mobile —
... -- not only is Ma Bell suing over 'em, it's now issuing PR to clarify what it sees as the inaccuracies of the entire campaign. If you'll recall, AT&T thinks Verizon's 1:1 comparison of 3G coverage maps makes it looks like AT&T doesn't have any coverage at all across most of the country -- which means that our nation's largest wireless carrier is now in the sad position of pimping its gigantic EDGE network in response. Let's all gloss over the absolutely huge difference in 3G versus EDGE together, shall we? ...
The Daily Engadget: Verizon Tussles With AT&T, School Ditches Books for E-Readers
Switched —
... Hoo boy, AT&T is suing the tar out of Verizon for false advertising, but Verizon isn't taking it sitting down. In response to charges that it had falsely characterized AT&T in commercials, Verizon's legal staff came back with fighting words, saying: " ...
AT&T loses request for injunction against Verizon's Map for That ads
Engadget Mobile —
... Looks like AT&T's not getting its holiday wish after all -- a federal judge just ruled against Ma Bell's request to have Verizon's Map For That ads pulled off the air. That doesn't mean that this whole thing is over, though: the judge called the ads "sneaky" and said that it was possible people might misunderstand them because "most people who are watching TV are semi-catatonic." Whether or not that's enough to support a legal conclusion that the ads are misleading is a fight for another day -- specifically December 16th, when AT&T will have a second chance to ...
