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paidcontent.org - 1/20/2009

'American Idol' Teams Up With Habbo For Virtual World

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FremantleMedia Enterprises and teen virtual world Habbo are partnering on an American Idol virtual world slated to launch at the end of January, a first for the iconic music talent show. But those looking for virtual Simon, Paula or David Cook likely will be disappointed. David Luner, ...

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venturebeat.com - 1/22/2009

IMVU raises $10 million for its virtual rooms business

— venturebeat.com — IMVU , an operator of virtual rooms for teens and young adults, said today it has raised $10 million in a fourth round of funding. The round was led by Best Buy Capital and existing investors Menlo Ventures, Allegis Capital, and Bridgescale ... (more) IMVU raises $10 million for its virtual rooms business

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Don't Tell American Idol You Can't Make Money From Free Content
Techdirt — ... of people doing exactly this. Now add American Idol to this list. Building on its free content -- the TV show -- its producers have teamed up with the company that makes the popular teen virtual world Habbo to create an Idol-themed one. Habbo has built a solid business upon its virtual world by selling ...